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Real-time data matching made easy
All decisions businesses make rely on accurate and complete data. While you have access to more data than ever before, that data is often duplicated and unclear, obscuring insights.
Prime 360 cleans your data of duplicates. It works out whether multiple records on a customer refer to the same entity or not. Working in real time, the entity search and match solution quickly finds, merges, and eliminates duplicates.
Search for entities in real-time
Perform real-time data deduplication or dedupe to find and link multiple copies of the same data. Get answers to leading questions like – has a transaction been approved, has a message been sent to a customer, does this customer ID already exist.
Benefits
Automates data validation, leading to quicker and more accurate verification, faster onboarding, and fewer abandonments
Consolidated, updated view of customer data across multiple products & lines of businesses and discover the network of customer relationships
Perform real-time checks for regulatory compliance and match against internal negative, defaulters, and reject lists
Cross-sell and up-sell products to old customers with personalized engagement, and identify your next best customer with better segmentation
Unparalleled accuracy and speed
One of the most powerful entity search and match in the industry, PRIME 360 uses a unique algorithm.
It converts your customer data into numbers and then uses those numbers to match and search. This gives the solution a high level of precision and recall compared to other tools.
Accuracy: Consistent correct matches and the fewest false positives
Built For Speed: Response time is flash fast because Prime 360 works at the app layer, not database layer
Volume Without Limits: A high data handling capacity with assured robustness in peak seasons
Privacy: Data is stored either on-prem or in your cloud, guaranteeing data protection
Where Prime 360 helps
BFSI
Enhance KYC processes, catch duplicate insurance claims or loan applications, and detect identity fraud, stop fraudulent payments made multiple times.
Retail
Personalize marketing campaigns, improve customer loyalty, and optimize inventory management.
Telecom
Reduce churn, enhance customer support, and improve billing accuracy.
Immediate and precise results
Straight-through processing
Frequently asked questions
With over two decades of experience as a deep-tech enterprise, we provide future-ready, privacy-enhancing customer data solutions that meet GDPR, DPD & Data residency laws while empowering businesses with contextual and actionable customer insights in real-time.
Our proprietary mathematical algorithm uses VEARE (Vectorized, Encoded, Anonymized, Randomized, and Encrypted) tokens. These tokens keep customer data secure and private at all stages of processing and sharing.
Banking and financial services leverage the Posidex PrimeMDM suite for risk management, fraud reduction, regulatory compliance, comprehensive customer view, cost reduction and overall business growth.
Yes, we offer customized AI/ML-supported solutions for data quality & management, regulatory compliance, network analysis, entity resolution, and risk management.
Our solutions have intuitive UI which is highly configurable with existing systems and requires minimal training.
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