Enabling business growth for India's largest Private Bank

Modern glass-front building reflecting the sky with a large red and blue HDFC Bank logo centered above the entrance.

About HDFC

The world's 5th largest private sector bank with over 1000 branches and strengths in retail and corporate banking.

Problem Statement

  • Identify and link multiple relationships/accounts of a customer spread across many systems including core banking, lending and credit card systems, for a single view of the customer
  • Strengthen KYC process to cover risk and compliance
  • Enrich data quality and identity resolution as a standardized procedure
  • Unable to scale due to daunting volume of data

Solution

Handling vast volumes of data with the 99% accuracy, fewest false positives, and high speed. The implementation included:

  • A revamped request routing system
  • Efficient queuing system

Results

Prime MDM revolutionized the bank's operations

  • Slashed processing time from 3 minutes to an astounding 2 seconds
  • Enabled instant approval of financing and mortgages within an impressive 10-second time frame.
  • Set a new industry standard for speed and precision

Engineered For  
Growth, Risk Management and Compliance

5x

Business Increase

Diversified

Sourcing Channels

2 Sec

Processing TAT

Significant

Reduction in Manpower Cost

10 Sec

Loan Approval

Enhanced

Risk Management