The MDM platform that helps you discover more about your customers
Designed to enhance customer understanding and service excellence
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Powered by PrimeMDM
Contextual Customer Insights (CCI)
Elevate decision-making at every stage of your customer's journey
Business Growth
Which is the unique dataset for growth outreach and lead generation?
What is the right set of audience for specific marketing efforts?
What is the growth potential in your existing customer base?
Customer
lifecycle
Does this prospect qualify as the right customer for you?
Are your new customers verified and compliant?
Customer
lifecycle
Customer Due Diligence
Credit Risk Mitigation
Are you identifying credit risks before they become a problem?
Are you proactively preventing fraud at every step?
Customer
lifecycle
Compliance
Are you onboarding customers without risking AML/Unique customer compliance norms?
Are you compliant with every customer interaction and with changing demographics?
Customer
lifecycle
Fraud Prevention
Are you detecting fraudulent activities in real-time?
Are you proactively preventing fraud at every step?
Customer
lifecycle
Customer Experience
Are you creating a personalized experience for every customer based on their engagement?
Are you tailoring your products and services to the right customer segments?
Customer
lifecycle
One platform that supports all business requirements and the entire customer lifecycle
Customer
lifecycle
What is the growth potential in your existing customer base?
Can you cross or up-sell other products or services to an existing customer?
What is the right set of audience and segments for specific marketing efforts?
Customer
lifecycle
Are you confidently identifying whether a customer is new or existing?
Does the customer identity verifies with ID databases?
What are the negative or risk indicators that should trigger enhanced due diligence?
Customer
lifecycle
What is the exposure risk posed by a customer and their connected network?
What reputational or regulatory red flags is the customer associated with?
What is the overall household or group-level credit exposure of the customer?
Customer
lifecycle
Are you ensuring compliance with a single, consistent ID across all customer interactions?
Are you screening customer data against AML watchlists and negative databases to meet regulatory norms?
Are you verifying identity and documentation rigorously to maintain KYC compliance?
Customer
lifecycle
Are you uncovering identity anomalies like the same national identifier linked to multiple names?
Is your system screening customers against global watchlists for AML, FATCA, and sanctions?
Customer
lifecycle
Are your products and services aligned with the right segments to drive satisfaction and loyalty?
Are you delivering personalized experiences based on each customer’s behavior and lifecycle stage?
Are you using a unified customer view to enable seamless, consistent interactions across channels?
Customer
lifecycle
Business Growth
Which is the unique dataset for growth outreach and lead generation?
What is the right set of audience for specific marketing efforts?
What is the growth potential in your existing customer base?
Customer
lifecycle
Customer Due Diligence
Does this prospect qualify as the right customer for you?
Are your new customers verified and compliant?
Customer
lifecycle
Customer Experience
Are you creating a personalized experience for every customer based on their engagement?
Are you tailoring your products and services to the right customer segments?
Customer
lifecycle
Fraud Prevention
Are you detecting fraudulent activities in real-time?
Are you proactively preventing fraud at every step?
Customer
lifecycle
Credit Risk Mitigation
Are you identifying credit risks before they become a problem?
Are you proactively preventing fraud at every step?
Customer
lifecycle
Compliance
Are you onboarding customers without risking AML/Unique customer compliance norms?
Are you compliant with every customer interaction and with changing demographics?
Customer
lifecycle
Which is the unique dataset for growth outreach and lead generation?
What is the right set of audience for specific marketing efforts?
What is the growth potential in your existing customer base?
Which is the unique dataset for growth outreach and lead generation?
What is the right set of audience for specific marketing efforts?
What is the growth potential in your existing customer base?
Customer
lifecycle
Does this prospect qualify as the right customer for you?
Are your new customers verified and compliant?
Customer
lifecycle
Are you creating a personalized experience for every customer based on their engagement?
Are you tailoring your products and services to the right customer segments?
Customer
lifecycle
Are you detecting fraudulent activities in real-time?
Are you proactively preventing fraud at every step?
Customer
lifecycle
Are you identifying credit risks before they become a problem?
Are you proactively preventing fraud at every step?
Customer
lifecycle
Are you onboarding customers without risking AML/Unique customer compliance norms?
Are you compliant with every customer interaction and with changing demographics?
Customer
lifecycle
PrimeMDM
Customer MDM, but smarter - enabled by AI/ML
PrimeMDM redefines what’s possible. Unlike traditional MDMs that struggle with real-time scalability, data accuracy, and privacy compliance, PrimeMDM is purpose-built for today’s demands.
Innovative, customer-focused, and built for real-time performance at scale, it seamlessly integrates with existing systems. Superior data governance and advanced entity resolution make it the upgrade your organization needs to stay ahead.
Paradigm shift in data management
PrimeMDM provides end-to-end encryption that ensures data remains secure, encrypted, and private - not just at rest, but through the entire processing lifecycle.
With PrimeMDM, organizations confidently navigate the complex landscape of data privacy, achieving compliance without compromising on performance or data utility. It's not just an MDM solution.
It's a strategic asset in the age of data privacy.
ML model trained on
5 billion customer data
Under 90 days
Flash fast implementation
Very high throughput with
Real-time responses
Impact that elevates
your operational standards
With over two decades of empowering government and public sector administrations, we make government service efficient, quicker & safer.
30x
enhanced speed
75%
reduction in infrastructure cost
50%
reduction in verification manpower cost
Why Choose PrimeMDM?
Pioneering, lightweight MDM with cutting-edge privacy enhancing advantage
In the era of digital transformation.
stringent data privacy regulations like GDPR and CCPA have ushered in a new paradigm for global enterprises. The regulations mandate robust measures to safeguard customer data privacy across all business apps and ops.
This shift has cast a spotlight
on existing master data management solutions. It reveals performance challenges. Organizations need to grapple with implementing encryption, tokenization, and pseudonymization of Personally Identifiable Information (PII) at every process layer.
Traditional MDM solutions lack
the inherent capability to directly handle encrypted data for entity resolution. This limitation is a significant risk. It can potentially expose sensitive information during the decryption process.
Only PrimeMDM gives you
99.5% data accuracy
Industries
Unified Customer View
Combines data from multiple systems to provide a single source of truth for each customer. Eliminates duplicates and inconsistencies with advanced fuzzy matching algorithms.
Real-Time Scalability
Effortlessly handles data surges during peak seasons or operational spikes. Ensures uninterrupted performance, even with billions of records.
Advanced AI/ML
Delivers real-time insights with built-in AI/ML capabilities. Improves risk management, fraud detection, and personalized marketing.
Compliance-Ready Data
Designed to meet stringent privacy regulations like GDPR, CCPA, DPDPA and other data localization laws. Secures sensitive PII with tokenization and encryption.
What capabilities make our platform better? Lean, nimble, & robust
Fast to deploy
User-friendly and compatible
Privacy by design
Retrofit
Scalable
Open architecture
Batch & real-time
Low TCO
Better data governance
Product Modules
One Platform, multiple capabilities
Prime360
Real-time Entity Search & Match
Real-time Entity Search & Match
Perform real-time data deduplication to find and merge multiple data copies of the same customer for frictionless verification & better due diligence
Relate
Network Relationship Discovery
Network Relationship Discovery
Dynamic customer knowledge graphs to reduce risk and fraud, maintain legal compliance, and safeguard the reputation of your organization
PrimeVer
Automated Customer Info Validation
Automated Customer Info Validation
Fast, accurate, and scalable data authentication for seamless KYC processes, more customer conversions, better compliance and customer experience
Screen Global
Watchlist Name Screening
Watchlist Name Screening
Automatically and efficiently screen customers against 2100+ watchlists powered byglobal data sources for better KYC, AML, and EDD compliance
CLIP
Customer Linking & Identification Process
Customer Linking & Identification Process
Find same or similar customer records in bulk and without relying on a single identifier to create a single view of customer
The tech behind PrimeMDM
PrimeMatch
The most powerful & real time entity resolution engine
SetMatch
ML-powered unique bulk deduplication and clustering engine
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